XinZhang6563 XinZhang6563
  • 25-02-2024
  • Business
contestada

According to the ________, to understand consumers' intentions we also need to measure the subjective norms that influence an individual's intention to act.
A) theory-of-reasoned-action model
B) trying-to-consume model
C) attitude-toward-object model
D) attitude-toward-behavior model
E) attitude-toward-the-ad model

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